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Pro Dawg Magnum (Musky Innovations)
Pro Dawg Magnum (Musky Innovations)
LURE DESCRIPTION: The new Pro Dawgs have a jointed harness that brings back the flexibility of the original Bull Dawg but keeps the wire strength of solid wire, so they much more erratic action in the water with a lot more belly flash.
The new Pro Dawgs have pad printed patterns to get a superior fish look never achieved on Bull Dawgs before. They also have a flexible clear coat that protests the paint and keeps their 3-D eyes intact.

The new Pro Dawgs are made with a new durable plastic that will catch more fish and have less failures. Pro Dawgs are made with very high-end materials to stand up to the biggest of large game fish.


Pro dawgs are available in 2 sizes: MAGNUM and SUPER MAGNUM
Click here to see color options.



Price:   $18.00


Choose Color Pattern


THE POUNDER - Pro Dawg Super Magnum (Musky Innovations)
THE POUNDER - Pro Dawg Super Magnum (Musky Innovations)
LURE DESCRIPTION: The new Pro Dawgs have a jointed harness that brings back the flexibility of the original Bull Dawg but keeps the wire strength of solid wire, so they much more erratic action in the water with a lot more belly flash.
The new Pro Dawgs have pad printed patterns to get a superior fish look never achieved on Bull Dawgs before. They also have a flexible clear coat that protests the paint and keeps their 3-D eyes intact.

The new Pro Dawgs are made with a new durable plastic that will catch more fish and have less failures. Pro Dawgs are made with very high-end materials to stand up to the biggest of large game fish.


Pro dawgs are available in 2 sizes: MAGNUM and SUPER MAGNUM
Click here to see color options.



Price:   $27.00


Choose Color Pattern


Heli Bull Dawg Regular (Musky Innovations)
Heli Bull Dawg Regular (Musky Innovations)
Great for straight cranking over shallow weeds and shallow rocks
Runs about 1 to 2 feet on a medium retrieve and more shallow on a fast retrieve
Great vibration and water displacement for night fishing
Can be Paused and allowed to fall (helicopter) into pockets or on weed edges

LURE DESCRIPTION: The Bull Dawg is a 100% soft plastic lure. It is balanced with a jig head so it swims down at a 45º angle on the fall and swims horizontal on the retrieve. The Bull Dawg can be used as a crankbait, jerkbait or a jig. It is one of the most versatile lures on the market today. When retrieved, it rocks back and forth as the curly tail waves frantically, a combination that drives large gamefish crazy. The Bull Dawg literally comes alive in the water and feels so real that fish grab it and won't let go.

The Regular HELI Bull Dawg is 9" long weighs 3 oz. and is outfitted with two 3/0 Xstrong treble hooks.hooks.
Click here to view the full color chart.



Price:   $15.48


Choose Color


The Slither (Musky Innovations)
The Slither (Musky Innovations)
The Slither soft plastic jerk bait was designed to be weed less. There are very few Musky baits that are weed less and we wanted to offer the musky angler a tool to go in after them when they are buried in the junk. We designed and extra large gap single hook that is very strong to hold the big one but has thin enough wire for good hook penetration. The hook is attached to the lure with a large wire coil and then rigged Texas style. The hook also had two silicone washers to help keep the hook in place when fishing. The Slither can be jerked and twitched for a dying bait fish action in and around heavy cover, often getting strikes from reluctant fish.


LURE SPECIFICATIONS:
-The Slither is 10" L and weighs about 2 ounces.
-Same plastic characteristics as the Jimmy.
CLICK HERE for the color chart.



Price:   $12.95


Choose Color


Jimmy 14" (Musky Innovations)
Jimmy 14" (Musky Innovations)
The Jimmy is a monster tube/custom reaper hybrid soft plastic jerk bait. It is not used like a typical tube which are usually fished in a jigging style and in deeper water. The Jimmy is fished in relatively shallow water and used like an erratic jerk bait. Use a solid wire jerk bait leader when fishing the Jimmy. After the bait hits the water, pause a little to let the Jimmy fill with water and sink just a bit, then jerk the bait with a sharp two foot twitch. Feed the rod tip back to the lure to give the line a little slack to help the bait “fly” or “walk” out to the side. It does not do a side to side perfect walk the dog like a hard bait will, but it does a dying walk the dog as on every twitch if may fly to the right, left, up, or down. You usually get very few follows on this lure because when they come after it, they come to kill with often violent attacks.

LURE SPECIFICATIONS:
-Jimmy’s are pad printed for realism.
-14" Long and weighs about 4 ounces.
-3D Eyes.
-Flexible clear coat to protect the finish and the eyes.
-The Jimmy has a single front hook, a 6/0 body treble and a 3/0 stinger treble to ensure good hook ups.
CLICK HERE to see the full color chart.



Price:   $16.95


Choose Color


Titan Tubes (Musky Innovations)
Titan Tubes (Musky Innovations)
The Titan Tube is a 10” big fish tube. It has a 1 ½ oz jig head in the front of the tube and has an integrated harness that a 6/0 treble hook is attached to. The treble hook hugs the base of the body of the tube and allows for better hook ups than many other tube configurations. The Titan tube is also different because they are painted to look like real bait fish, has 3 D eyes, and a flexible clear coat. These tubes are often used in deep water off break lines or deep weed and rock edges. These large tubes often have a subtle action that can get neutral fish to bite. (comes with one rigged tube and one spare tube body)
Click here for the color chart.



Price:   $14.99


Choose Color


Cisco Crankin' Realfish
Cisco Crankin' Realfish
The Cisco Crankin’ Realfish is a hybrid 8” crank bait. It has a hard body inside with a durable soft plastic shell that gives it a real feel and a real swimming action. It is shaped like cisco or a shad to mimic some of the muskies favorite food sources. They are 8” long, 3.5oz, and have fish calling rattles. The Cisco Crankin’ Realfish can be trolled to 3.5 mph and runs 3’ – 5’ deep.
CLICK HERE for the full colorchart.



Price:   $16.49


Choose Color


Micro Dawgs (Musky Innovations)
Micro Dawgs (Musky Innovations)
The Micro Dawg is a mini version of the famous Bull Dawg lure which was the original soft plastic jerkbait. This 4" Dawg is a very versatile lure and can be fished in many different fishing conditions. Try using it like a jerkbait, crankbait, jig, twitch bait or swim bait. Be creative and do not be afraid to try something new. Try a Micro Dawg today and hang on. You may be surprised what it will catch. Imported.
Click here to see the full color chart.



Price:   $4.25









Color Pattern


Shallow Invader (Musky Innovations)
Shallow Invader (Musky Innovations)
This "hybrid" lure combines a hard plastic crankbait head with a hand-poured, soft plastic action body and tail. This knockout combination creates incredible serpentine action that drives large gamefish crazy. The tail is replaceable. If it gets chewed up or you want to change colors, changing it is a snap. Pull the tail straight back until it pulls off the tail post. Push your new tail on the post until the rib on the back of the head is seated on the ridge in the tail. You can add some super glue for an even stronger hold. The Shallow Invader runs 2-4 feet and is a lethal twitch bait.
9 " long , 2 oz. with 3/0 extra strong wide gap hooks. Imported.

Click here to see the full color chart.



Price:   $13.99









Color Pattern


Shallow Invader Replacement Tails (Musky Innovations)
Shallow Invader Replacement Tails (Musky Innovations)
Replacement Tails for the Shallow Invader. Imported.



Price:   $5.75









Color Pattern


The Deep Invader (Musky Innovations)
The Deep Invader (Musky Innovations)
This "hybrid" lure combines a hard plastic, deep diving crankbait head with a hand-poured, soft plastic action body and tail. This knockout combination creates incredible serpentine action that drives large gamefish crazy. The tail is replaceable. If it gets chewed up or you want to change colors, changing it is a snap. Pull out the hook hanger clip and pull the tail straight back. The tail will pull off the tail post. Push your new tail on the post and insert the hook hanger. Line the tail up and you're done. You can add some super glue for an even stronger hold.
The Deep Invader dives to about 10 to 12 feet on the cast and 15 to 25 feet or more when trolled. The lure works best when retrieved at a medium speed or trolled at about 1 - 3 miles per hour.
10 inches long, 2.5 oz. with extra strong 3/0 wide gap hooks. Imported.
Click here to see the full color chart.



Price:   $12.99









Color Pattern


Deep Invader Replacement Tails (Musky Innovations)
Deep Invader Replacement Tails (Musky Innovations)
Replacement tails for the Deep Invader. Imported.



Price:   $5.75









Color Pattern


REALFISH (Musky Innovations)
REALFISH (Musky Innovations)
The REALFISH series of soft plastic lures were designed to look like the real thing down to the smallest detail. They can be used like a swim bait, jerk bait, jig, twitch bait, or crank bait. Approximately 9" long, 3 ounces, and has two 4/0 hooks. Imported.
Click here to see the full color chart.



Price:   $15.25









Color Pattern


Twin Fin (Musky Innovations)
Twin Fin (Musky Innovations)
The TWIN FIN is an all-soft plastic double-tail lure that can be cranked, jerked, or jigged. It is extremely versatile and runs 8 to 12 feet on a steady medium retrieve.
It is made with a balancing jig head and solid wire construction to hook and hold the big one. The extra large twisting action tails never stop moving, even on the drop, make it irresistible. Available in eight colors.
Approximately 10 " long and 4 oz. Imported.

Click here to see the full color chart.



Price:   $14.49









Color Pattern


Spring Bull Dawg 6" (Musky Innovations)
Spring Bull Dawg 6" (Musky Innovations)
The Bull Dawg is a 100% soft plastic lure. It is balanced with a jig head so it swims down at a 45º angle on the fall and swims horizontal on the retrieve. The Bull Dawg can be used as a crankbait, jerkbait or a jig. It is one of the most versatile lures on the market today. When retrieved, it rocks back and forth as the curly tail waves frantically, a combination that drives large gamefish crazy. The Bull Dawg literally comes alive in the water and feels so real that fish grab it and won't let go. The Bull Dawg comes in three sizes - 12" Magnum, 9" Regular and 6" Spring - for all large gamefish and all fishing situations.
6 inches, 1.5 oz. One 3/0 extra strong treble hook. Imported.
Click here to see the full color chart.



Price:   $10.99









Color Pattern


Regular Bull Dawg 9" (Musky Innovations)
Regular Bull Dawg 9" (Musky Innovations)
The Bull Dawg is a 100% soft plastic lure. It is balanced with a jig head so it swims down at a 45º angle on the fall and swims horizontal on the retrieve. The Bull Dawg can be used as a crankbait, jerkbait or a jig. It is one of the most versatile lures on the market today. When retrieved, it rocks back and forth as the curly tail waves frantically, a combination that drives large gamefish crazy. The Bull Dawg literally comes alive in the water and feels so real that fish grab it and won't let go. The Bull Dawg comes in three sizes - 12" Magnum, 9" Regular and 6" Spring - for all large gamefish and all fishing situations.
9 inches, 3 oz. Two 3/0 extra strong treble hooks. Imported. Click here to see the full color chart.



Price:   $12.99









Color Pattern


Magnum Bull Dawg 12" (Musky Innovations)
Magnum Bull Dawg 12" (Musky Innovations)
The Bull Dawg is a 100% soft plastic lure. It is balanced with a jig head so it swims down at a 45º angle on the fall and swims horizontal on the retrieve. The Bull Dawg can be used as a crankbait, jerkbait or a jig. It is one of the most versatile lures on the market today. When retrieved, it rocks back and forth as the curly tail waves frantically, a combination that drives large gamefish crazy. The Bull Dawg literally comes alive in the water and feels so real that fish grab it and won't let go. The Bull Dawg comes in three sizes - 12" Magnum, 9" Regular and 6" Spring - for all large gamefish and all fishing situations.
12 inches, 6 oz. Two 6/0 extra strong treble hooks. Imported.
Click here to see the full color chart.



Price:   $14.25









Color Pattern


Shallow Regular Bull Dawg 9" (Musky Innovations)
Shallow Regular Bull Dawg 9" (Musky Innovations)
The Shallow Bull Dawg goes where no Bull Dawg has gone before. Use this bait as a shallow jerk bait over shallow rocks, the tops of weeds, or any shallow cover. It is available in Black, Black/Orange, Black/Glow, Cisco, Perch, Sherbert, and Walleye. It comes in the Magnum or Regular sizes. This new Shallow Bull Dawg allows you to use it in nearly all fishing situations.
The Shallow Bull Dawg is indicated by a hole in the top fin.
9 inches, 2 oz. Two 3/0 extra strong treble hooks. Imported.
Click here to see the full color chart.



Price:   $12.99









Color Pattern


Shallow Magnum Bull Dawg 12"  (Musky Innovations)
Shallow Magnum Bull Dawg 12" (Musky Innovations)
The Shallow Bull Dawg goes where no Bull Dawg has gone before. Use this bait as a shallow jerk bait over shallow rocks, the tops of weeds, or any shallow cover. It is available in Black, Black/Orange, Black/Glow, Cisco, Perch, Sherbert, and Walleye. It comes in the Magnum or Regular sizes. This new Shallow Bull Dawg allows you to use it in nearly all fishing situations.
The Shallow Bull Dawg is indicated by a hole in the top fin.
12 inches, 4 oz. Two 6/0 extra strong treble hooks. Imported.
Click here to see the full color chart.



Price:   $14.25









Color Pattern